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David Lee
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- #1
At Focus Label, our conversations with print business owners tend to revolve around the same core questions: Where should we invest next? Which technologies will genuinely add value? And how do we stay competitive as job profiles continue to change? After working closely with label printers across the world, and following the developments shaping the market, it’s clear that 2026 will be less about chasing the “next big thing” in print tech, and more about making smart, future-proof decisions. Production environments are becoming more complex, customer expectations more demanding, and margins tighter. The trends below reflect what we’re seeing first-hand: practical shifts in technology, workflows and investment priorities that are already influencing how successful converters operate today, and how they’ll continue to grow in the year ahead.